Sight Station study throws light on how often we forget and lose things

The average person loses 728 items a year, spends a day and a half of their year hunting for these things and has around 14 ‘memory blanks’ a week where they can’t remember a name, a fact or even what they did at the weekend.

That’s according to a study by Sight Station Fashion Reading Glasses which shows that almost half of us rate our memory as average to terrible.

Keys, one of a pair of socks, reading glasses, television remote and mobile phones are the five items we are most likely to lose, with a quarter saying they usually find these things under the couch.

It seems we also have a problem with recalling things, with people’s names, random facts ie. movie titles/songs, what we were doing five years ago, birthdays, taking meat out of the freezer, what we did last weekend, posting things, passwords, anniversaries and instructions the things we’re most likely to forget.

And it seems our forgetfulness gets us into sticky situations, with getting locked out, being unable to see or read something and being unable to pay for something being common consequences of our misty minds.

More than 40% say they play brain games and puzzles such as sudoko and crosswords to try and improve their memory.

More than a third admit they have to write lists to remember things, while a quarter make habits such as putting items in the same place every time.

However, a third surveyed admit they don’t actively do anything to improve their memory. See how your part of the country fared in the results below.

So what can you do to become less forgetful?

Mark Channon, author of ‘How to Remember Anything’ and ‘The Memory Workbook’, once held 6th position in the World Memory Championships, and currently holds the title of Grand Master of Memory (GMM). He works as a coach and trainer of memory, and believes that it is possible for anyone to remember anything with the right methods.

Listen to what he has to say

Survey Results

The Sight Station study was carried out by Opinion Matters between 17 / 04 / 2014 and 24 / 04 / 2014 from a sample of 2033 UK adults

National
Average person loses 2 things a day
Average person spends 6 minutes a day looking for things
Average person has 2 memory blanks a day
46% rate their memory average to terrible

East
Average person loses 1 thing a day
Average person spends 6 minutes a day looking for things
Average person has 2 memory blanks a day
48% rate their memory average to terrible

London
Average person loses 2 things a day
Average person spends 7 minutes a day looking for things
Average person has 2 memory blanks a day
36% rate their memory average to terrible

Midlands
Average person loses 2 things a day
Average person spends 5 minutes a day looking for things
Average person has 3 memory blanks a day
45% rate their memory average to terrible

North East
Average person loses 1 thing a day
Average person spends 7 minutes a day looking for things
Average person has 2 memory blanks a day
50% rate their memory average to terrible

North West
Average person loses 1 things a day
Average person spends 6 minutes a day looking for things
Average person has 2 memory blanks a day
43% rate their memory average to terrible

Northern Ireland
Average person loses 1 thing a day
Average person spends 6 minutes a day looking for things
Average person has 2 memory blanks a day
58% rate their memory average to terrible

Scotland
Average person loses 2 things a day
Average person spends 6 minutes a day looking for things
Average person has 2 memory blanks a day
51% rate their memory average to terrible

South East
Average person loses 1 thing a day
Average person spends 5 minutes a day looking for things
Average person has 2 memory blanks a day
45% rate their memory average to terrible

South West
Average person loses 2 things a day
Average person spends 5 minutes a day looking for things
Average person has 2 memory blanks a day
49% rate their memory average to terrible

Wales
Average person loses 2 things a day
Average person spends 6 minutes a day looking for things
Average person has 2 memory blanks a day
55% rate their memory average to terrible

Yorkshire
Average person loses 1 things a day
Average person spends 6 minutes a day looking for things
Average person has 2 memory blanks a day
41% rate their memory average to terrible

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